I don’t get it, has this not been an enormous success? I mean how many people have you heard talking about isnack 2.0, or posting threads about it on forums? Way more than if they’d called it spreadgemite or whatever; the only reason it doesn’t sell is because it tastes godawful.
Well if its successfull, why is there a warehouse full of the shit that will never see supermarket shelves or for that matter mouths, and another warehouse full of promotional material thats gonna be burned?
A guy at work was arguing that the name was selected in the hope that Apple would try to sue and they’d get bonus publicity… Really I just think it was a gross error on their part, and they should have chosen my excellent suggestion of “Vegewill”.
Apple are starting to sue Woolworths over their new logo. thats no publicity stunt. if they lose theyre gonna be bummed. we make their signage at work, and its expensive and time consuming as all hell.
OK so I’m dragging this thread up from Davey Jones’ locker (yarrrrrr!!) but after ragging on the marketers I saw some in the IGA today and bought a jar.
It’s awful. Sort of doesn’t taste like anything but tastes really bad at the same time. An all-round coup really.