Kind of cool reflective clothing.

Although it’s nothing new, I’m feeling this. Bit more “hip” than the hi-vis vests. Pity about the price (and the name).

We Flashy: Reflective Clothing For Modern Times by Alex Vessels - Kickstarter

Cadence also do their version, but it’s not as reflective.

Why go to all this effor and then only make the front of the T-shirts reflective

because hipsters are stupid

It actually mentions that they do a front reflective model, and a model that is BOTH front and rear reflective at different price points…

Whilst I agree with your statement for the most part… these hipsters are mainly just being cost effective.

Wouldn’t it be more cost effective to put it on the back?

wow, was just about to post this, link blog and top thread.

Anyways, I think this is a great idea for those who cycle a lot at night and you wont look like a douche with a hi vis vest! It would be extra cool if the jumpers or jackets were reversible.

Edit: front reflective t shirts are dumb, but I wouldn’t mind a hood with them unicorn reflectors on the front and back!

maybe, but there are a lot of hipsters that wont ride without a messenger bag and then the rear reflectiveness would be useless.